June 30th, 2010 by admin
Amazon.com said today it is now offering independent authors and publishers who use its ebook self-publishing program, the Kindle Digital Text Platform (DTP), a 70 percent royalty option.
For each book sold from the Kindle Store for Kindle, Kindle DX, or one of the Kindle apps for iPad, iPhone, iPod Touch, BlackBerry, PC, Mac and Android phones, authors and publishers who choose the new 70 percent royalty option will receive 70 percent of the list price, minus delivery costs.
Delivery costs are based on file size, and pricing is set at $0.15/MB. At today’s median DTP file size of 368KB, delivery costs would be less than $0.06 per unit sold. For example, on an $8.99 book an author would make $3.15 with the standard option and $6.25 with the new 70 percent option. This new option, first announced in January, will be in addition to and will not replace the existing DTP standard royalty option.
"We’re excited about the launch of the 70 percent royalty option and user experience enhancements in DTP because they enable authors and publishers to conveniently offer more content to Kindle customers and to make more money from the books they sell," said Russ Grandinetti, Vice President of Kindle Content.
To qualify for the 70 percent royalty option, authors and publishers must meet a number of requirements. The author or publisher list price must be between $2.99 and $9.99 and the list price must be 20 percent below the lowest price for the physical book. In addition, books must be offered at or below the price of any competitor, including physical book prices.
June 30th, 2010 by admin
AdMob released its Mobile Metrics report for May, which focuses on changes in the mobile market over the course of two years. Unsurprisingly, a lot has changed. While AdMob’s network traffic itself has grown a lot in that time, the company says there continues to be strong regional differences with devices used to access the mobile web.
"Smartphones have also grown rapidly, in May 2008 they generated 22 percent of ad requests and in May 2010 smartphones accounted for 46 percent of ad requests," the company reports. "In May 2008, the iPhone and iPod touch generated 1.3 percent of worldwide requests and the first Android handset was still six months from launching. Two years later, the two platforms accounted for 42 percent of all ad requests worldwide, driven by strong application usage."
Other highlights picked out by the company include:
- 92 countries generated more than 10 million monthly requests, up from 27 in May 2008.
- Traffic from North America, Asia, Western Europe, Latin America and Oceania all increased by a factor of at least 6x from May 2008 to May 2010.
- Smartphones accounted for 46 percent of traffic, feature phones for 42 percent of traffic and Mobile Internet Devices for 12 percent of traffic in May 2010.
- Motorola feature phones were the top three devices in AdMob’s network in May 2008, but in May 2010 the only Motorola device in the top ten was the Droid.
- The Nokia N70 was the number one smartphone in AdMob’s network in May 2008. It dropped to number two in May 2009 and down to number four in May 2010, but continues to be the top smartphone from Nokia in AdMob’s network.
- The Top 5 iPad countries in AdMob’s network, based on the number of unique devices, were the United States (58 percent), Japan (5 percent), United Kingdom (4 percent), China (4 percent), and Canada (3 percent).
- A year ago, the HTC Dream (G1) was the only Android device broadly available. In May 2010, the leading handset, the Motorola Droid, had only 21 percent of the Android users in the AdMob network demonstrating the broad range of Android devices available.
Remember that all of the findings mentioned are based solely on data from AdMob’s own network, which is quite large, but not all encompassing. Much of the data, however, pre-dates AdMob’s acquisition by Google.
The entire report can be found here.
June 30th, 2010 by admin
With all entries now reviewed, we have come up with a winner of our iPad contest!
The winner, along with the suggested idea, will be presented here in the blog shortly (as soon as we have come in contact with the winner), but we can reveal that the idea will probably make you wanna spend significantly more time at Entireweb. Of course, it will also add some functionality to the site.
If you’re the winner, you can expect an email from us today – so don’t forget to check your mailbox.